Monday, September 30, 2019

Leagalizing Marijuana

Many millions of people like to use marijuana, whether for therapeutic benefit or pleasure and every objective study on marijuana has concluded that it is far safer than alcohol and cigarettes for the consumer and the surrounding community. Alcohol and tobacco are more toxic, more addictive, and more harmful to the body than marijuana, and alcohol is more likely to result in injuries and lead to interpersonal violence. According to an assessment published in the British Columbia Mental Health and Addictions Journal, health-related costs for alcohol consumers are eight times greater than those for marijuana consumers, and those for tobacco consumers are 40 times greater than those for marijuana consumers. Other benefits of legalising marijuana are: – Lower prices, thus crimes such as theft would be reduced – Street justice relating to drugs would be reduced Police and courts would be freed up for more serious crimes – illegal drug dealers would lose all or most of their business – the fact that is illegal makes it more of a ‘must have’ for young people trying to be ‘cool’. Illegal cannabis is a stepping stone leading to other more hard-core drugs such as ecstasy, heroin, and cocaine. Making it legal may change that the fact it would be much easier to obtain and people would not have to associate with drug dealers, thus not be around other drugs a nd not being tempted by offers for other drugs. Legalizing it would also stop illegal transportation from countries to countries which would cut down the airport arrests. Health risks are also very low, Dr. Paul Homby (who is one of the leading authorities on cannabis research) said that you would have to smoke 15,000 joints in 20 minutes for you to receive a toxic amount of delta 9 terrahdrocannibinol which is a chemical found in pot, this clearly is impossible. Some notable medical conditions that weed has been proven to help are; Epilepsy, multiple sclerosis, glaucoma, arthritis, depression, anxiety, hepatitis C and morning sickness. There is variety of reasons for this which include; – weed calms people down, – helps improve the effectiveness of legal drugs used for the condition – helps chronic pain – reduces and relives the intraocular pressure that causes optic nerve damage It is the contention of this essay that legalizing marijuana would not impact society in a negative way but actually in a more positive one. This is shown by data and research from doctoral studies and the British Columbia Mental Health institute which is also supported by my invalid opinion.

Sunday, September 29, 2019

Ethics and Values and 2g Scam

Ethics and Value Management Project Report Table of Content 1. Abstract 1. 1 Introduction 2. Ethical Issues 3. Ethical Dilemma’s 3. 1. Dilemma faced by A. Raja 3. 1. 1. Role of A. Raja 3. 1. 2. Ethical Theories 3. 1. 3. Cost and Benefit analysis 3. 1. 4. Recommendation for resolving the Dilemma 3. 2. Dilemma faced by Corporates 3. 2. 1. Role of Corporates 3. 2. 2 Ethical Theories 3. 2. 3. Cost and Benefit analysis 3. 2. 4. Recommendation for resolving the Dilemma 3. 3. Dilemma faced by Government 3. 3. 1. Role of Government 3. 3. 2. Ethical Theories 3. 3. 3. Cost and Benefit analysis . 3. 4. Recommendation for resolving the Dilemma 3. 4 Dilemma faced by Media 3. 4. 1. Role of Media 3. 4. 2. Ethical Theories 3. 4. 3. Recommendation for resolving the Dilemma 4. Recommendations for avoiding recurrence of the issue 4. 1 Plan to avoid recurrence of such a scam 5. References 5. 1. Websites 5. 2. Books 1. Abstract 1. 1. Introduction: The  2G  spectrum  scam  involved politici ans and government officials in India illegally undercharging  mobile telephony  companies for  frequency allocation  licenses, which they would then use to create  2G  subscriptions for  cell phones.The shortfall between the money collected and the money that the law mandated to be collected is estimated to be  176,645  Crore  (US$32. 15 billion), as valued by the  Comptroller and Auditor General of India  based on  3G and BWA spectrum auction  prices in 2010. However, the exact loss is disputed. The Supreme Court declared allotment of spectrum as â€Å"unconstitutional and arbitrary† and quashed all the 122 licenses issued in 2008 during tenure of  A. Raja(then  minister for communications & IT) the main official accused in the 2G scam case.In 2011,  Time  magazine listed the scam at number two on their â€Å"Top 10 Abuses of Power† list. 2. Ethical Issues With the outbreak of the 2G spectrum scam, the following ethical issues on t he part of the Government, Regulatory bodies, media and industry came into the forefront. * Spirit of collective responsibility not conserved: An ethics of co-responsibility is required and can only be implemented through mechanisms well beyond the legal system. In the 2G scam, almost all of the entire media and nation has put the name of Mr A.Raja as the responsible person for the corruption but the actual decision of telecom policy was passed through the cabinet. * Too much power in hands of very few: This is what actually happened in case of 2G scam. The entire decision making power rested in the hands of selected bureaucrats. * Middle men used for access to those in power: Middlemen were used to by company officials and other illicit channels to reach the ministers. People in power were lured by money. Those who did not bend to the power of money were either transferred or were threatened. Neutrality of media questionable: In the  2G Spectrum Scam  Case, instead of providing valuable insights, the media is trying to become the judiciary. The media has targeted easy scapegoats, revolving their stories around a selected few because even they know that it is difficult for them to target certain big names like the Tatas, Ambanis and Ruias. * Personal greed puts business ethics at stake:  Raja was the mastermind of this whole scam and his personal greed made him do all the corrupt things. The 2 fundamentals of business i. e. air dealing and transparency was completely kept aside to enjoy the false fruits. * Wrong use of power leads to a great turmoil:  Raja being the Telecom minister, tried to influence the senior officials of DOT by all means. Those who didn’t get influenced were either transferred or removed from their posts. 3. Ethical Dilemma’s 3. 1. Dilemma Faced By A. Raja: Mr A. Raja was in a dilemma whether he should disclose the name of every main conspirator of the plot, or should he wait for his fellow mates having a reputed pos ition in the government and corporate world to help him get out . 1. 1. Role of A. Raja A Raja has received  3,000  crore  (US$546 million)  as bribe for bringing forward the cut-off date for applications for spectrum from the initial 1 October 2007 to 25 September 2007. At the time of taking decision he might have got influenced of the dilemma related to it but money made him blind and despite of knowing the risk associated and at the stake of his personal values, he took the decision of performing the 2G Scam. There was also a clear conflict of interest among promoters, shareholders and other stakeholders of company.The conflict of public shareholders and stakeholders put them in very interesting position. There was also a dilemma when the case uncovered which was more or less can be termed as the prisoners dilemma as should he tell the names of all the person associated or only few because it was a very high end case consisting of many renowned politicians and bureaucrats 3. 1. 2. Ethical Theories: Depending on the dilemma faced by different people in this case there are different ethical theories that can be applied.Mainly we can apply 2 theories: * Utilitarianism: Utilitarianism is a theory in normative ethics holding that the proper course of action is the one that maximizes utility, specifically defined as maximizing happiness and reducing suffering. In this theory person compares the benefits with its cost and take decision accordingly. * Hedonism: It is a school of thought that argues that pleasure is the only intrinsic good. In very simple terms, a hedonist strives to maximize net pleasure (pleasure minus pain).Ethical hedonism is the idea that all people have the right to do everything in their power to achieve the greatest amount of pleasure possible to them. It is also the idea that every person's pleasure should far surpass their amount of pain. 3. 1. 3. Cost ; Benefit Analysis: Going by the theory of utility, A. Raja might have done the benefit cost analysis as follows: Benefits Loss | | A. Raja will be getting lots of money | A. Raja can be caught, but the chances are very less because in India politicians are never caught | With money there will be power.Moreover he will be a friend of big corporate personalities. | Shareholders will get affected with this decision| The huge benefit of under-pricing or unfair subsidiary was given to the mobile telephone services| The person who is not a shareholder or customer of any mobile telephony company has sold his share in spectrum on cheap prices and lost his money which would have been spent for the development of his nation| The subsidy was given to all industry majors, who regularly lobby against the subsidy to basic human need like food, water, education and shelter. When call rates were high, there would be an exclusion of masses from this information revolution. This is a simple math not a magic formula to fool all stakeholders| The huge benefit of under-pricing or unfair subsidiary was given to the mobile telephone services| | So, he might have found that he can easily escape by doing this scam and chosen to give away the licence at cheaper rate. Going by the Hedonism theory the pleasure that power and money will bring to him will be much more than that of pain so he thought of choosing the wrong path of earning money. . 1. 4. Recommendation for resolving the Dilemma: The 2G Spectrum scam is at the final stage. Now as all the politicians, Bureaucrats, Major Telecom company officials have been exposed. But if would have followed the following simple tests or models they would have definitely selected the ethically right path and avoided the consequences that followed. * Peter Drucker’s Model: â€Å"Above all, do no harm†. Peter Drucker wanted to convey to any individual that if any of his/her decisions harms any other person then that decision is unethical. Raja had thought of this philosophy then he would have avoided his action s and maintained transparency in allocating 2G spectrum. * The government officials would have brought the issue in front of the judicial system if they followed this simple principle. Corporate executives would have refused help from A. Raja as profit making is ethical but profiteering is not * Warren Buffet’s first page of the4 Newspaper’s Test: If all the people imagined the newspaper headlines that were published all throughout 2010, 2011 and 2012, they probably would have not done what they did.Some examples are included below: 1. Court issues notice to CBI on A. Raja's 2G spectrum scam plea 2. Why did not PM act on A. Raja: SC 3. A. Raja informed Manmohan Singh about change in policy: Siddharth Behura 3. 2. Dilemma Faced By Corporates: The basic dilemma faced by the Corporates was whether to abide by the law of the country and obtain the licenses they were capable of obtaining in an ethical manner or whether to unethically obtain licenses in order to increase cus tomer base and earn instant profits.On account of Utilarianism, benefits they achieved were that they were able to attain the shares at much lower cost and thereby incurring huge profits and it also thus provided them with an competitive edge over their competitors as they were able to outrun them that too in such short duration. Also if they did not buy these licences some other companies will buy and attain profits so without considering the harmful repercussions they went on with buying with the licences. 3. 2. 1. Role of Corporates: India found itself in the centre of such protests in 2010-2011 over the scam in 2G spectrum allocation to telecom companies.The 2G scam went a long way to show how the Indian economy, one of the fastest growing in the world, is dominated by a small set of tightly connected power players. Industry observers felt that if not checked soon, the deep-rooted problem of crony capitalism in the country could adversely affect India’s growth and develop ment. They wondered how the accountability could be fixed and the unholy nexus broken. The distributive justice states that equal people should be treated equally. There is nothing wrong in, corporate making profits but it should not be at the cost of other people.When the corporates involve in a scam like this, the tax payers are burdened which is not fair. Ultimately it is the tax payer, who pays for each Scam. Corporate as a part, of the society has got some social responsibility which means, they have every right for making profit but not profiteering by harming the society. Their rights should not harm the interest of the common man. The corporates by involving in the scam are not only cheating the common man but its own people like its shareholders. Transparency in the long run pays of great results.Here being ethical should not only an instrumental value to the corporates, but should be an intrinsic value. Business ethics plays a very important role. th legal frame work may n ot be always be ethical but here observing the legal standards provides an important ethical dimension. The business values like transparency, fairness and justice are universal. Observing these values as an intrinsic value would benefit the business in the long run. When business is ethically strong, it will have the same impact on its employees. When employees are ethically strong, consumer satisfaction will be high and so the business has to sustain. Corporations involved were: Allianz Infra, Aircel, Dishnet wireless, loop mobile, Reliance communications, S Tel, Swan telecom, Tata Tele Services, Unitech Group, Videocon Telecommunications Limited, Vodafone Essar, Virgin Mobile India. * Corporate Personalities involved were: Anil Ambani (Reliance Group-ADAG), Ratan Tata, Shahid Balwa (DB Reality and Etisalat DB Telecom), Vinod Goenka (Dinamix Group), Venugopal Dhoot (Videocon Group), and Prashant Ruia (Essar Group). 3. 2. 2. Ethical Theories: * Utilitarianism: Going by this theory, the corporates involved Utilitarianism i. e. aximising their profits, specifically defined as maximizing happiness and reducing suffering. For them what is good is that which produces pleasure, happiness, contentment or welfare and what is right is that which maximizes one or more of these things. Utilitarian’s call the method for maximizing good the principle of utility and they use the term optimific to describe the achievement of this maximization. The Corporates on their part in order to maximise their profits instantly and in an easy manner went on 2G scandal, without considering the ramifications. 3. 2. 3. Cost and Benefit Analysis: Swan Telecom paid Rs. , 537 crore for 2G licences in 13 circles, they soon sold 45 per cent equity in this company to Etisalat for Rs. 4,200 crore. Unitech obtained licences in 22 circles for Rs. 1,658 crore and then sold 60 per cent equity in the company to Telenor for Rs. 6,100 crore. Thereby, providing them with instant benefits. 3. 2. 4 . Recommendation for Resolving the Dilemma: * Peter Drucker’s model: â€Å"Thou shalt not steal† and â€Å"Primum Non Nocere. † Which in English means, above all (or first) do no harm. According to Peter Drucker wanted to convey that an individual’s decision is unethical if it harms any other person’s.Thus, abiding by the Peter Drucker model to resolve this ethical dilemma involved the corporate personalities involved should have rejected the proposal offered by A. Raja as achieving profit is fairly ethical but what turned out in this case was ‘profiteering’ which is unethical. 3. 3 Dilemma faced by the Government: In this context ethical dilemma was on the part of the government after the case got uncovered as it involved many politicians, bureaucrats, & ministers so either to put charge on all of them showing the vulnerable state of the nation or to allege a single minister for the same. 3. 3. 1. Role of Government:The list had many well known ministers like Dayanidhi Maran(Union cabinet minister for textiles), P. Chidambaram(Union cabinet ministers for home affairs), Andimuthu Raja (Union cabinet minister for communication & information technology), Kanimozhi Aravindhan (Member of Rajya Sabha) and also many renowned bureaucrats like Siddharhta Behura, Pradip Baijal, R K Chandolia. 3. 3. 2. Ethical Theories: * Utilitarianism: Going by the this theory, it states that actions and policies should be evaluated on the basis of the benefits and costs they produce for everyone in society and also referred to as consequentialism.It holds that morally right course of action in any situation is the one that, when compared to all other possible actions will produce the greatest balance of benefits over costs for everyone affected. * Hedonism: A school of thought that argues that pleasure is the only intrinsic good. In very simple terms, a hedonist strives to maximize net pleasure (pleasure minus pain). In this context goi ng by the above mentioned theory in order to maximize the net profits its better on the part of government not to disclose anything and spare from the pain that can incur f they do so. 3. 3. 3. Cost and Benefit Analysis: In the context of 2G scam the cost and benefit analysis can be done as follows: * Cost: The major threat was the impact on stock market and investment in India. The mobile phone market is the world’s fastest growing making it a must-invest market for any major global operator but after looking at the corruption level and the people involved they might not willing to come over and invest. Moreover it will also shatter the trust factor of the citizens and they will not have any faith in the government. Benefit: Disclosure of all the names involved in the scam will lead to a situation of distrust. In a globalized world such a situation will negatively affect the Indian corporate scenario and may even jeopardize the economy as a whole. Going by the above mentione d theory it was certainly better on their part to go for benefits and not to disclose any names. 3. 3. 4. Recommendation for resolving the Dilemma: To resolve the dilemma’s 3 steps can be followed, they are: * Step 1: Analyze the consequences Assuming that the resolution to the ethical dilemma is to be found within the confines of law.Ethical dilemma that arise should be resolved at least within the bare minimum of law and legal framework as otherwise it will lead to a sort of mafia business. One has to look at the consequences that would follow one’s proposed actions. And when one has several options to choose from, there will be an array of consequences connected with each of such options, both positive and negative. Before one acts, answers to the following questions will help find the type of action that can be contemplated; 1. Who are the beneficiaries of your action? . Who are likely to be harmed by your action? 3. What is the nature of the ‘benefitsâ€℠¢ and ‘harms’? (the answer to this question is important because some benefits may be more valuable than others. Letting one enjoy good health is better than letting one enjoy something which gives trivial pleasure. Likewise, some ‘harms’ are less harmful than others. ) 4. How long or how fleetingly are these benefits and harms likely to exist? * Step 2: Analyze the actions Once option is identified, concentration should be on the actions.Find out how the proposed actions measure against moral principles such as ‘honesty, fairness, equality, respect for the dignity and rights of others, and recognition of the vulnerability of people who are weak, etc. ’ Then there are questions of basic decency and general ethical principles and conflicts between principles and the rights of different people involved in the process of choice of the options that have to be considered and answered in one’s mind. After considering all these possible factors in the various options, it is sensible to choose the one which is the least problematic.Step 3: Make a decision After considering all factors that lead to various options, choose an option and analyze it carefully and then take a rational decision. 3. 4. Dilemma faced by Media: It is media’s duty to show the truth to the public, moreover it also considered as a trustworthy source which helps in creating awareness regarding the actual happenings in the world. The Media persons accused faced the ethical dilemma of whether to diligently follow the duties of a journalist and uncover the real truth or be loyal to their friends. 3. 4. 1. Role of mediaThe 2G spectrum scam, which has snowballed into a major controversy involving Indian politicians and businessmen, became hotter for journalists to handle when it allegedly involved two of their senior members. Media sources such as OPEN and Outlook reported that two senior journalists Barkha Dutt (group editor of NDTV) and Vir Sanghvi (editorial director of Hindustan Times) knew that corporate lobbyist Nira Radia was influencing the decisions of appointment of telecom minister. Radia wanted A Raja to be made telecom minister. The two magazines made public the telephone conversations between Nira Radia, Barkha Dutt & Vir Sanghvi.Radia's phones were being tapped by the Income Tax Department. Critics allege that Barkha Dutt and Vir Sanghvi knew about nexus between government and the media industry but still they supported this corrupt activity and suppressed news reporting the discovery of the corrupt practice. In November 2010, OPEN magazine carried a story which reported transcripts of some of the telephone conversations of Nira Radia (a political lobbyist) with senior journalists, politicians, and corporate houses, many of whom have denied the allegations.The Central Bureau of Investigation has announced that they have 5,851 recordings of phone conversations by Radia, some of which outline Radia's attempts to br oker deals in relation to the 2G spectrum sale. The tapes appear to demonstrate how Radia attempted to use some media persons to influence the decision to appoint A. Raja as telecom minister. Vir Sanghvi, editorial director of Indian national daily Hindustan Times and India’s television news channel NDTV’s group editor Barkha Dutt are apparently featured in the transcripts.They are heard promising to fix things for Radia, who is known to be close to the sacked minister A Raja, and her clients besides her political cronies. While Sanghvi allegedly took notes from Radia on what he could point out in his weekly Sunday column of Hindustan Times even as Radia asked him to write against Reliance Group's Anil Ambani and the high court decision on the gas pricing issue. Barkha Dutt had allegedly assured Radia of getting ruling Congress party’s general secretary Ghulam Nabi Azad to talk to the supremo of his party’s chief ally in the government M.Karunanidhi to fi x portfolios for the ally according to wishes of Karunanidhi’s daughter Kanimozhi. One thing to be noticed in this case was, initially the news gained prominence following sustained pressure on social networking sites Twitter and Facebook against an attempted blackout orchestrated by many prominent Indian TV channels and newspaper. Initially, only handful of newspaper like Deccan Herald and The Indian Express wrote about the tapes. Some newspaper like HT Media, mint and NDTV told that the authenticity of these transcripts cannot be ascertained.Not Touching Corporate Biggies: Now media is deliberately trying to highlight a few names like those of Shahid Balwa, A Raja, Kanimozhi, Sanjay Chandra, Karim Morani, and Vinod Goenka while not touching corporate biggies such as Tatas and Ambanis. It is quite clear that in this 2G spectrum case, only a few are conspired to be indicted in the case while others are clearly kept out. Instead of providing valuable insights, the media is try ing to become the judiciary.The media has targetted easy scapegoats, revolving their stories around a selected few because even they know that it is difficult for them to target certain big names like the Tatas, Ambanis and Ruias. It is a well-known fact that the trial for 2G Spectrum case is going on, and nobody can be proved guilty unless and until it is proved in court, but, without taking it into account, our media has started blaming people and highlighting a only few names without mentioning the rest of the suspects. 3. 4. 2. Ethical Theories: Utilitarianism: If we apply utility theory on media then cost in hiding the facts was that people will not trust the media if they come to know that facts were hidden from them but the benefits were that they will not spoil their relations with big politicians and corporate biggies. So benefits were more than the cost, as it is said that common man has very short memory and you can cheat them. But as pressure started building from opposi te party and moreover opposite party had their friends in the media, the names of big politicians came into picture.But then also media maintain its silence on corporate biggies. 3. 4. 3. Recommendation for resolving the Dilemma: Laura Nash’s model: Following the 12 questions that Laura Nash has raised in her model would have stopped media from taking the first step. Some of the 12 questions that would have helped the accused persons to clear their thought processes are: * How would you define the problem, if you stood on the other side of the fence? * To whom and with what are your loyalties? What are your intensions in making this decision? * How does these intentions compare with the likely results? * Whom could your actions injure? 4. Recommendations for avoiding Recurrence of the Issue Modern scams are victimless in that the victims are not obvious. The victims of these crimes are the taxpayers and citizens of the country to whom this money and assets belong. The only pe rmanent way for us to stop scams is to work on both prevention and deterrence. 4. 1. Plan to avoid recurrence of such a scam 1.Increase disclosure requirements by the government on all contracts and concessions involving public money or assets. 2. Improve the effectiveness of parliamentary oversight on government and executive by making parliamentary committees stronger as well as more transparent to the public. 3. It should be ensured that the Criminal Penal code has amendments to deal with and enable rapid prosecution of white collar crimes and scams. Judiciary should be independent and free of any external influence. It should be capable of taking strong action against the corrupt politicians.While severe punishment is given to a poor village officer when he takes a bribe of Rs10, politicians who cheat the public and earn crores are many a time let free by the court of law. 4. There is a requirement of complete overhaul and changes in our criminal justice system that is still des igned around petty crime and criminals. There is a need for new and stronger laws for dealing with sophisticated financial crimes of the day. One such example is removing the Section 311 that requires prior sanction from the government to prosecute its officers. 5.Media played a very important role in forming an opinion among the citizens therefore there should be effective parliamentary oversight of the government and such oversights be transparent and available to media and citizens. 6. The government must have outside legal and advisory help while negotiating contracts and not rely only on bureaucrats. There should be a creation of a new cadre of independent regulators, backed by parliamentary statutes that oversee most of these sectors. 7. For example, bureaucrats must be chosen as regulators only in exceptional cases of high integrity and capability.Such Independent Regulators must also have oversight on them to ensure that there is no regulatory capture. 8. Ensure that governm ent policy is always about the public and not about private and personal interests. 9. Legislation must be initiated to regulate lobbyists and business chambers, to prevent advocacy changing to corruption and to protect against policy capture instead of policy advocacy. 10. Ensure government policies are not always bombastic rhetoric and full of loopholes for exploitation. This will minimize administrative/political discretion. 1. Another way to stop corruption is to avoid the coalition form of governance. A single party must be allowed to rule the country independently without seeking the support of innumerous minor parties. In the 2G spectrum case, the accused, A. Raja is a representative of DMK which is supporting the congress. In such a situation, an able and efficient prime minister like Manmohan Singh could not take action but had to inadvertently support him as otherwise DMK would have withdrawn their support and thus follows an utter rout for the congress.Lastly and most imp ortantly both media and the general public must create awareness that the government is a trustee of public money and assets and the people are the real owners. If trustees violate the trust, people should not sleep, but must react. A permanent solution, thus, to such scams and corruption is alert citizen and conscientious media. 5. References 5. 1. WEBSITES * http://aishmghrana. wordpress. com/2012/09/01/conflict-of-interests-among-stakeholders-in-2g-allocations/ * http://www. icmrindia. org/casestudies/catalogue/Business%20Ethics/Indian%202G%20Spectrum%20ScamExce2. tm#Can%20Accountability * http://www. isidelhi. org. in/hrnews/HR_THEMATIC_ISSUES/Corruption/Corruption-2011. pdf * http://www. scribd. com/doc/71816181/2g-scam-project * http://www. processexcellencenetwork. com/process-improvement-case-studies/columns/drucker-on-business-ethics/ * http://en. wikipedia. org/wiki/Radia_tapes_controversy * http://www. slideshare. net/amyberi/2g-spectrum-scam-casestudy * http://realityche ck. wordpress. com/2010/12/03/wheres-our-story-media-on-2g-spectrum-scam-shyness-or-something-more/ 5. 2. BOOKS * Business Ethics: An Indian Perspective by A. C. Fernando

Saturday, September 28, 2019

Marketing Plan for a new Organic goods company Assignment - 1

Marketing Plan for a new Organic goods company - Assignment Example In this proposed marketing plan, a particular fruit i.e. organic apple has been taken into concern for promoting in the current organic fruit business industry of the UK. Now, the company is intending to expand its business in the emerging UK food business industry. In this regard, the proposed marketing proposal for the company would focus on critically analysing different marketing research tools such as PESTLE, SWOT and marketing segmentation strategies in the context of UK food industry. Additionally, the proposed marketing plan would also incorporate the process of selecting effective marketing approach and different actions in order to enable OABC to achieve its business objectives in the growing food industry of the UK. A financial plan, metrics and appropriate implementation as well as controlling process have further been illustrated for the company in order to attain success of its desired business objectives. Table of Contents 1. Executive Summary 2 2. Situation Analysis 4 2.1 PESTLE Analysis 4 2.2 SWOT Analysis 6 3. Market Segmentation 7 3.1 Targeting 8 3.2 Positioning 8 4. Objectives 9 5. Marketing Strategy 10 6. Marketing Programs 11 6.1 Marketing Mix Strategy 11 7. Financial Plans 12 8. Metrics & Implementation Controls 13 References 15 Bibliography 17 2. Situation Analysis The aspect of situational analysis involves the study of demonstrating the scenario with respect to external environmental factors of a country or a location, wherein the business to be performed (Grabosky & Braithwaite, 1993). The following situation analysis in the form of conducting PESTLE and SWOT would examine the major influencing factors in accordance with the business objectives of OABC. 2.1 PESTLE Analysis Political Factor Although the political condition of a country has major influence on a particular business, the adequate flexibility along with greater deregulatory policies within the political framework of the UK would eventually provide major opportunities for O ABC to market organic apples. The well-structured governmental regulations and the adequate balances of the regulatory processes in the UK have long been identified to provide extensive support for the foreign entrepreneurs. Therefore, the political factors would provide a major support for the company to successfully establish its business unit in the respective country (Coventry University, 2013). Economic Factor The economic factors such as income level of the consumers, interest rates portfolio, taxation programmes, exchange and inflation rates of the UK can also be considered to ensure providing adequate support to OABC in successfully achieving its desired financial goals. Specially mentioning, the higher economic growth with regard to Gross Domestic Product (GDP) rate of the nation would also provide an effective support to the company to substantially market and promote its quality based highly nutritional organic apples (Agriculture Horticulture Development Board, 2013). So cial Factor In the context of social factor, the increasing number of adult population along with budding changes in their food habits would also facilitate OABC to effectively perform its business operations in the UK market. Moreover, the increasing diversity of the UK populaces along with greater mobility of the communities can also provide greater

Friday, September 27, 2019

ECE440 Week4Discussion Essay Example | Topics and Well Written Essays - 250 words

ECE440 Week4Discussion - Essay Example Working with children requires an understanding of the best methods of attaining their attention. The idea is to get the most essential attributes that will precisely provide children with a higher chance of remembering what they are taught. Essentially, the demands of these children are pegged on the ability to reach out to the structures intended to remind them of what they read, and have a view of what they are learning (Shores, & Grace, 2005). This is a great way of ensuring the students do understand what they learn, and capitalize on their ability to memorize the pictures. It also reduces the processing demands of semantic information, reducing the complexity of the information attained. It also improves the children’s ability to learn strategically, with an emphasis placed on their communication skills, reading and writing capabilities, as well as analytical creative and critical thinking skills (Atkins-Burnett, & Meisels, 2005). The constructions of such patterns in th eir minds provide a greater understanding of the thinking constructs that define the results

Thursday, September 26, 2019

Gulf case Study Example | Topics and Well Written Essays - 500 words

Gulf - Case Study Example The manufacturing process remains a single manufacturing process as it was before introduction of the general furniture for producing both furniture types. The quality of furniture depends on the expertise and skills of individual workers and type of wood used. More focus and priority is on the customized furniture because of their large share of sales despite the increase in sales of the general-purpose furniture. The business grapples with controlling large inventory of general-purpose furniture. Generally, the sales volumes are large but the financials do not indicates tangible profitability. Seemingly, the expansion into the production of the general-purpose furniture by Gulf Creative Ideas was not a sound strategy. The company seems to have not put in place a continuous strategy for reducing the inventory investment while at the same time increasing the performance of the production of its two classes of furniture. What could be the most possible reason for the low levels of profitability against sales in the case of this company is that, by expanding their inventory, costs rise from additional needs. According to Altendorfer (2013), in similar cases the rising costs may always be because of requirements for more storage space, increased costs of labor for the additional units in their procurement and sourcing. Another issue facing Gulf Creative Ideas could be the reluctance of the management to remove the slow moving general-purpose furniture from their product portfolio and this eats up its earnings in the additional costs that increase at faster rates than revenues into the company hence low profitability. The single manufacturing process and additional product line without a strategic sequence for production of the two product lines has led to increased sales volumes within the company but ignored the most important factor, of controlling the inventory, leaving profitability unchecked because of high costs. For this

Wednesday, September 25, 2019

Cultural difficulties can be difficult to manage, even if they Essay

Cultural difficulties can be difficult to manage, even if they anticipated - Essay Example The so-called resource-based approach to strategic management, for instance, is based on this line of thinking (Barney, 100-110, 1999; Dereskey, 230-244, 1997). Even though it cannot be allocated and generated in a way entirely analogous to the financial resources of a corporation, it is still an integral part of strategic management (Itami, 108-114, 1987). A strategic resource is defined as a resource that can be shifted from one business strategy application to another (Lorange, 132-154, 2000) - not only financial funds or technological expertise, but also human resources. Without the growth of human resources as a strategic resource within a corporation, it will be difficult to secure the long-term strategic future of the corporation, even though financial resources might be adequate (Evans, 102-128, 1996). Managers of international workforce are currently witnessing an increase of cooperative cultural problems as vehicles for implementing strategy, particularly in multinational contexts where joint cultural problems, licensing agreements, project cooperation, and other methods of cooperation are becoming commonplace (Contractor and Lorange, 144-187, 2003). The reasons for the growth of cooperative cultural problems are manifold: they may make scarce strategic resources last longer by utilizing complementary resources from several partners; they may allow faster market penetration; they may be a political necessity, and so on (Lorange, 164-176, 1986). It is interesting to notice that, while strategic alliances in the past often might have been seen as the "next best" options, with full ownership being preferred, today the positive emphasis on creativity and opportunity seeking through bringing together complementary creative teams seems to have put these types of cooperative how manage rs can overcome problems arising from cultural differences of employee strategies in an even more favourable light (Chakravarthy and Lorange, 316-322, 1999; Lorange and Roos, 141-153, 1992). The human resource function is particularly critical to successful implementation of such cooperative cultural problems or how managers can overcome problems arising from cultural differences of employee strategies. Several strategic human resource issues surrounding these cooperative cultural problems, however, are not well understood; therefore, the present article raises and discusses a number of them. It can be argued that the choice of a cooperative international business should satisfy several requirements of each participating partner. The cooperative international business must create a value-added chain by bringing together synergistic factors for a combined output greater than the sum of the outputs of each participating partner. The combined output must result in a competitive product or service, in comparison with alternative sources of supply. A partner in a joint international business may wish to keep a certain degree of discretionary control over its unique resources. Some strategic resources, such as unique technological skills or relevant marketing expertise may not as readily be made available to

Tuesday, September 24, 2019

Real EstateFinance and Investment Research summary and market report Paper

Real EstateFinance and Investment summary and market report - Research Paper Example This model is quantified using plausible assumptions about rational appraisal behaviour in additional to knowledge of how the appraisal-based indices are constructed. This model can be inverted and applied to reported index returns to recover implied market returns. This alternative Geltner (1993) suggests is useful because the unsecuritized property markets may not be able to produce information on a timely basis and may have returns that can be predicted based on the information gathered from a review of previous research in the area. In accounting for the nature of the appraised-based indices Geltner (1993) indicates that RNI and EAI share a few similarities. However, there are also some differences in their base year; how they carry out their valuation; and the type and geographic location of the properties they value. Geltner (1993) then looks at appraisal smoothing at the disaggregate level. In order to obtain an optimal appraise current market values Geltner (1993) uses what h e describes as a simple Bayesian rule to estimate the property value at each point in time and outlines a â€Å"rational appraisal† model that can be used for that purpose. The model indicates the relationship between property-appraised values and market value. Geltner (1993) also presents a model to define the relationship between the reported index annual return to the underlying market annual return. This Geltner (1993) points out allows for the observation of index returns caused by the three behavioral events previously mentioned. In recovering the underlying market returns from the reported index returns that the closeness of the model the models used in observing behavioral phenomenon was taken as an indication of whether unsecuritized market returns are predictable. Geltner’s (1993) findings are not statistically significant to draw any conclusions. However, the overall impression from the graphs and other statistical data indicates that it may be possible to p redict unsecuritized market returns. Summary Article: Strategies of Focus Opportunity: Trends in Public-Market Commercial Real Estate Penetration from 1998 to 2003 Hess and Liang in their article entitled: â€Å"Strategies of Focus and Opportunity†, which was published in the Pramerica Real Estate Investors Research Report dated August 2004 indicated that during 2003 public real estate investment companies reduced their holdings in apartments and hotel properties in order to benefit from an increase in the demand for those properties. In the mean time they took advantage of the falling values of retail properties while maintaining their holdings in warehouses. This enabled them to strategically position themselves to gain from future increases in the market values for retail properties. Their strategies involved looking at the market for short term gains by buying when prices are at their lowest and selling when prices are approaching their highest point, at a time when inves tors were able to access loans to purchase such properties. These public real estate investment companies, consists of Real Estate Investment Trusts (REITs) and Real Estate Operating Companies (REOCs) which must be publicly held and traded on one of the major stock exchanges in the US and Canada. Hess and Liang (2004) points out that in 2002 REITs took advantage of

Monday, September 23, 2019

Dominos Pizza UK & IRL plc Case Study Example | Topics and Well Written Essays - 2000 words

Dominos Pizza UK & IRL plc - Case Study Example The company focuses on selling only one product - pizza - and throughout the year, as it has been doing in the UK and Ireland in the last 20 years, minor improvements are made to get the product to the customer in the shortest possible time. In 2006, the company launched an 'out-the-door' campaign that cut the time from order taking to the start of the delivery down to 15 minutes. Thus, by combining the quality of the product with speed of service, Domino's was bale to increase its repeat orders, which is a key driver of like-for-like sales increases that, at least in theory, could last forever. The profit margin went up by 10% on the basis of several possible factors like better marketing, improved economic conditions in the UK and Ireland where the economy is growing each year by 3-4% (Heritage, 2007, p. 381). The margins for the Group most likely reflect the profits earned from selling to franchisees the ingredients used for making pizzas and from the franchise fees paid by those who opened new stores during the year. Offhand, 13-15% margins are rather small for a food operation, where profit margins are in the range of 20-30% as shown by the margins of McDonald's (2007, p. 20) in the last eleven years, which means that Domino's gets most of its profit margins from franchise fees and not from sales of ingredients or pizzas through its own stores. The asset turnover was calculated using the sales figure of  £94.965 million and the total capital employed of  £18.265 million which is the total assets less the current liabilities as clearly stated in the balance sheet (p. 30). This means that every  £1 invested in the company’s assets returned sales of  £5.19 or over five times the total capital employed in the business. ... The profit margin went up by 10% on the basis of several possible factors like better marketing, improved economic conditions in the UK and Ireland where the economy is growing each year by 3-4% (Heritage, 2007, p. 381). The margins for the Group most likely reflect the profits earned from selling to franchisees the ingredients used for making pizzas and from the franchise fees paid by those who opened new stores during the year. Offhand, 13-15% margins are rather small for a food operation, where profit margins are in the range of 20-30% as shown by the margins of McDonald's (2007, p. 20) in the last eleven years, which means that Domino's gets most of its profit margins from franchise fees and not from sales of ingredients or pizzas through its own stores. As the Domino's report also shows (p. 27), the company spends 14 million on administrative expenses and 8 million for distribution. Asset Turnover = 5.19 times (3.61 times in 2005) The asset turnover was calculated using the sales figure of 94.965 million and the total capital employed of 18.265 million which is the total assets less the current liabilities as clearly stated in the balance sheet (p. 30). This means that every 1 invested in the company's assets returned sales of 5.19 or over five times the total capital employed in the business. This figure is high, and it has increased quite substantially since the previous year. This figure shows that the company generates revenues with a small amount of assets. This is quite expected given that the main business of the Group is to distribute franchises, carry out quality control processes, and plan the marketing of a product portfolio that is focused on pizzas. The increase from 2005 to 2006 is also interesting, a

Sunday, September 22, 2019

Dream Vacation Essay Example for Free

Dream Vacation Essay Eighty-five degrees, suns out, sand in your toes, a couple of brews, and you family and friends. That sounds like everyone dream vacation, but who would complain that sounds like a great time. You see during the summer I would love to take a couple of my friends to go see Dave Matthews Band play somewhere in the southwest. Seeing a concert probably isn’t the most exciting thing to do in a dream vacation, but as a group of friends we could do something so simple and have the best time ever. If my friends couldn’t come with I honestly think I would not want to go. My friends and I have all grown up together and have become so close that doing anything without one of them is just weird. We would get to this concert by car or plane, but I think if we took a car we could technically call it a road trip so it would make much more memorable. I wouldn’t bring my family because they would set rules, and on this vacation I just want to let everything go and have the best time of my life.What would be even better than just going to see Dave once, would be if my friends and I followed him on tour all summer! Unfortunately I don’t have that kind of cash, but I will have enough for this dream vacation, road trip when I start working in the summer and I can’t wait.

Saturday, September 21, 2019

Branches of Philosophy Essay Example for Free

Branches of Philosophy Essay There are five types of branches in philosophy. These branches can be categories as Metaphysics, Epistemology, Ethics, Politics, and Estetics. The first branch of philosophy is Metaphysics, also known as the study of existence. Metaphysics act as a foundation in philosophy as well as the foundation of the view of our world. Metaphysics is very important to all of us as it help us to deal with reality by explaining and interpreting the world and nature around us. As you can see, without Metaphysics in our life, we will be unable to preserve our life as well as being ambiguous toward the information and knowledge around us, if this happen, we will have difficulty to live and comprehend the world. Therefore, Metaphysics is very important in our life. There are also some key elements of a rational metaphysics, one of the most important element would be reality. From a metaphysical side of view, reality must be understood perfectly and correctly because reality can be said as absolute and consistent. It has a specific nature independent of our thoughts or feelings. Besides reality, causality also play an important role in metaphysics. This is because everything happens for a reason and also an effect. Every entity has a specific nature and act according to that specific nature. Therefore, we can define that causality is means by which changes occurs, but the changes occurs depending on a specific nature. The next branch of philosophy is Epistemology, which is also known as the study of knowledge. This branch of philosophy is used to address the question â€Å"How do I know about it† as Epistemology is the study of our method or ways to acquired knowledge. It also relates our minds to reality by concerning how are they related to each other before determine whether these relationships are valid or invalid. Epistemology also encompasses the nature and construction of concepts. All mental things such as idea and emotion are also compasses by Epistemology. We need to have Epistemology in order to identify the true and false in our daily life and also the method or ways of evaluating certain things to acquired knowledge and experience toward the world around us. Epistemology is important because we will not be able to identify right from wrong as we are unable to think properly without Epistemology. On the other hand, we will be able to achieve our goal as well as acquired more understanding toward reality if we got enough degree of Epistemology. Flaws in epistemology will make it harder to accomplish anything. One of the key elements of a proper Epistemology is our own senses. Our five senses are valid and also are the only way we can gain information about the world around us. Besides that, logic help us to maintain consistency within our knowledge. Validity is determined by objectivity while concepts are abstraction of a certain details of reality. These are all the key elements for a rational Epistemology. Ethics, also known as the study of how a person acts in his daily life, is dependent on Epistemology because it is impossible to make choices without knowledge. From a fundamental point of view, ethics is a method or way to categorized and pursue our own values. Human needs Ethics to live. This is because without ethics, the whole world will become chaotic as all our action will be aimless and random as all of us are unable to decide a course of action. Ethics will not be able to completely help us to pursue our goal if rationality is ignored. We must all have a rational ethical standard at a certain degree which we are able to identify our goal clearly in order to accomplish our most important values. Every branches of philosophy have their own key element to achieve certain level of value. For ethics, it requires a standard of value to which all goals and actions can be compared to. The ultimate standard of value is none other but the value of our own lives. If a person is able to recognize his importance not only to his physical survival, but to his well-being and happiness, that certain person can be said to have a very good and proper ethics in his life. One of the subset of ethics will be the next branches of philosophy known as Politics. Politics can be defined as the study of how men should interact in a proper society and what constitute proper in life, in other words, it is the study of Force which answer the question ‘What action are permissible’. Politics can be applied to every single person or a group of people. A society is set up by Politics as politics tell how a person should act or behave within a certain society. Politics is very important in a society and even a country itself, this is because a political system in a society or country will greatly affect the individuals within that specific area. The people within that system are allowed to function or act according to the nature of the politics that is applied there. If the system is unable to work out, it will either collapse such as the Communist Russia or it will cause rebel such as in Czarist Russia. The main goal of Politics must be the faculty of reason. This is because reason is the main means of survival for a man as ones cannot survive in an ineffective environment. In a moral political system, coercion must be banned because reason does not function under it as man cannot be forced to think about what is right or wrong. Society cannot be forced to think, but, government plays an important role here as governments can objective laws and also monopoly retaliatory force to prevent one person from doing illegal things that might harm the society. The last branch of philosophy is also known as the study of arts and the sense of life which is called Esthetics. Esthetics also studies the methods of evaluating arts and also the judgment of arts itself. This branch of philosophy depends on the previous branches of philosophy which is Metaphysics, Epistemology, and ethics. It is important to study art because art existed through all of recorded human history. Human’s unique ways of thinking and evaluating makes art unique as well. A person ability to abstract the concept of art can determined the standard of one’s life as well as satisfying his personal intellectual needs. This is why Esthetics is very important as it delves into the reason why does art existed. The main key element of a proper Esthetics is none other than a person’s value judgment of the creator. With the field of ethics, these value judgments can be evaluated as well as observed because art is a selective recreation of reality.

Friday, September 20, 2019

Lesch-Nyhan Syndrome: Physiology and Features

Lesch-Nyhan Syndrome: Physiology and Features Discuss the inheritance, molecular and biochemical defects underlying the clinical features associated with Lesch-Nyhan syndrome. The Lesch-Nyhan syndrome is a rare heritable disorder of inborn error metabolism of purine which was examined in 1964 by Lesch and Nyhan. They investigated the two brothers with hyperuricemia and neurobehavioral problems and suggested that this disorder involves motor impairment and self-injurious behaviors (Lesch, M and Nyhan, W. L., 1964). The popularity of Lesch-Nyhan syndrome is about 1 in 380000 individuals and this disorder presents solely in male. (Seegmiller, J. E., et al, 1967). It is passed on since the X-linked recessive trait causes genetic mutation followed by the exertion of an enzyme called hypoxanthine guanine phosphoribosyltransferase (HGPRT). In the metabolic condition, Lesch-Nyhan syndrome is recognized by purine overproduction (Nyhan, W. L, et al, 1967) which contributes to increased level of uric acid significantly. The clinical features associate with Lesch-Nyhan syndrome are briefly outlined and the inheritance, molecular and biochemical defects underlying the clinical features are also discussed. Figure 1. The clinical features associated with Lesch-Nyhan syndrome. This disorder leads to neurobehavioral syndrome involving motor dysfunction, cognitive impairment and self-injurious behaviors (Mumues, 2015).    The clinical characteristics of Lesch-Nyhan syndrome are defined by motor defection leading to neurological operation, cognitive and behavioral impairment, and also overproduction of uric acid or hyperuricemia (van der Zee et al., 1968). Moreover, neurological disturbance is majorly performed as hypotonia and developmental delay which are obviously expressed by three to six months. The children are interrupted in sitting and walking or require a wheelchair in severe condition. Additionally, the twitch of facial muscles and limbs can be observed in elder children. During the first ages, the extrapyramidal difficulties such as dystonia and choreoathetosis or the pyramidal difficulties like spasticity and hyperreflexia become noticeable (Jinnah and Friedmann, 2001). Furthermore, cognitive dysfunction and behavioral impairment occurring between two to three years old can lead to moderate or serious mental hindrance. Also, the continuous self-injurious behaviors such as biting the fingers or lips and hitting the head or limbs are the most distinctive behavioral symptom in patients (Nyhan, W. L, et al, 1968). Lesch-Nyhan syndrome is also characterized by overproduction of uric acid and this induces the decomposition of uric acid crystals in kidneys, ureters or bladder and the gouty arthritis can be developed later in the disorder (Page et al, 1987). Figure 2. The inheritance detects of Lesch- Nyhan syndrome. This X-linked recessive syndrome is solely for the male and the chance taken from the sons and daughters with either affected father and unaffected mother or unaffected father and carrier mother are showed (IFFA, 2016). Firstly, the Lesch- Nyhan syndrome is inherited in an X-linked recessive characteristic since the mutation of HPRT gene is positioned on the X chromosome and this disorder is described to the male only (Hoefnagel et al, 1965). More importantly, the X-linked inheritance determined that the X-linked character cannot be transferred from the father to the son. In this syndrome, the Lyon hypothesis can be adopted to demonstrate the mothers are heterozygous and the mosaics involve two cell cultures where one is entirely normal and another one is fully faulty (Migeon et al, 1968) . An investigation is examined that the fibroblasts developing in the cell populations from the skin were duplicated (Migeon, B. R, et al, 1968) and HGPRT deficiency in the negative duplication can be observed through radioautographical method. Furthermore, the halt of the X chromosome is not described as a random activity because HGPRT in the erythrocytes or leukocytes of obliged heterozygotes for this situation i s distinct with the glucose 6-phosphate dehydrogenase (G6PD) deficiency where the transportation of enzyme in heterozygotes is around 50%. It is indicated that the enzyme action in the erythrocytes of the mothers with Lesch-Nyhan syndrome are normal. Also, the blood-relative family in two kinds of G6PD and HGPRT (Nyhan, W. L.et al, 1970) are separating so this shows that females were heterozygous to G6PD. The reason why the males have more frequent chance to suffer from this X linked recessive syndrome than the females is because the males contain only one X chromosome and one changed copy of the gene is enough to lead to this syndrome and it is uncommon that females possess two changed copies of the gene Vogel (1977). It is examined that the father of a male patient is not the carrier of the mutated gene and also do not suffer from the syndrome. The chance taken from the siblings rely upon the carrier condition of the mother. Carrier women contain a 50% chance of passing on the HPRT1 variation in each gestation. The sons who receive that variation will be influenced and the daughters who obtain the variation are served as carriers. Hence, it can be concluded that a carrier mother has a one-fourth chance of getting an affected son, one-fourth chance of getting a carrier daughter and half chance of getting a normal son or daughter (Genetic Home Reference, 2007). Figure 3. Purine metabolism with de novo synthesis and salvage synthesis. The de novo purine synthesis is mobilized by the enzyme, PRPP amidotransferase, and the salvage pathway by hypoxanthine phosphorybosyltransferase (HPRT) and adenine phosphorybosyltransferase (APRT). HPRT catalyzes the salvage synthesis of inosine monophosphate, IMP, and guanosine monophosphate, GMP, from hypoxanthine and guanine particularly by using PRPP as a co-substrate. The HPRT deficiency leads to decomposition of hypoxanthine and guanine which are transformed into uric acid by xanthine oxidase. Purine overproduction, increase level of PRPP and decrease level of IMP and GMP are the results (Torres R J and Puig J G, 2007). Secondly, Lesch-Nyhan syndrome contributes to the molecular defects due to the mutation of HPRT1 gene which encrypts hypoxanthine phosphoribosyltransferase. This enzyme is used to recycle purines and is responsible for transferring hypoxanthine and guanine back into DNA synthesis which establish the cells to possess enough supply of building blocks and assemble DNA and RNA (Sweetman, L and Nyhan, W. L. 1972). The deficiency of HPRT map to chromosome Xq26-q27.2 and is likely to cause heterogenous mutations (Greene, M. L, et al, 1970). Also, it induces the increased level of purine nucleotides by purine salvage pathway. It leads to decomposition of uric acid because of the broken down but unrecycled purines and occurrence of excessive PRPP, resulting in the neurological and behavioral problems of Lesch-Nyhan syndrome (Kelley, W. N, 1968). The de novo pathway is initiated with the active form of ribose from ribose-5-phosphate to 5-phosphoribosyl-1-pyrophosphate (PRPP) and this synthesis discharges AMP. PRPP gives rise to the first nucleotide called inosine monophosphate (IMP) by an enzyme PRPP amidotransferase which serves as the rate-limiting step. Besides, IMP uses as a forerunner of AMP and GMP synthesis and the route of pathway is modulated by the higher level of particular nucleotide (Fox, I. H and Kelley, W. N, 1971). There are two main transferase enzymes involving in the purines salvage pathway. HPRT is responsible for catalyzing the hypoxanthine to inosine monophosphate (IMP) and guanine to guanosine monophosphate (GMP) and another one is adenosine phosphoribosyltransferase (APRT) which assembles adenine to AMP through transferring the 5-phosphoribosyl group from 5-phosphoribosyl 1-pyrophosphate (PRPP) (Keebaugh et al., 2007). The AMP, GMP, IMP are all catabolized to uric acid and particular mononucleotides is started with the transformation to the phosphate free nucleoside via cytosolic 5-nucleotidases. After that, the nitrogen is eliminated from adenosine to produce inosine with an enzyme, adenosine deaminase (ADA). The ribose is discarded from the nucleotides by purine nucleoside phosphorylase (PNP) and create hypoxanthine, xanthine and guanine (Rubin, C. S.et al, 1969). The nitrogen is then eliminated from guanine through guanine deaminase and xanthine is produced. Eventually, hypoxanthine and xanthine are converted to the final product of purine catabolism called uric acid by xanthine oxidase (Kelley, W. N, et al, 1970). It can be concluded that HGPRT deficiency leads to higher level of PRPP because of its rate limiting function and decreased level of GMP and IMP, resulting in increased de novo purine synthesis and degradation of purines to contribute to the higher level of uric acid called hyperuricemia and cause Lesch-Nyhan syndrome (Rosenbloom, F. M, et al, 1968). Thirdly, the biochemical defects can be determined by the purine metabolism of the Lesch-Nyhan syndrome and the metabolism can indicate the rate of uric acid synthesizing from 14C-labeled glycine (Sweetman, L. 1968). Also, the deficiency of HPRT contributes to the excessive purine synthesis and this enzyme acts as a regulating role in purine metabolism. The specific activity of the uric acid can be examined by the isolation and purification from urine. In the children with Lesch-Nyhan syndrome it is observed that accelerated specific activity in the uric acid obtain 20 times higher glycine concentration salvaged in uric acid than the control individuals (Nyhan, W. L.et al, 1968). Thus, it leads to the higher level of purine overproduction in patients. Besides, the rate of de novo synthesis of purine using fibroblasts grown in cell culture can be demonstrated (Seegmiller, J. E., et al, 1967). There is a significant relationship between asperity of disorder and recycle of hypoxanthine or guanine. The expressions of intracellular purines are normal within the fibroblasts with deficient HGPRT but purine depletion is apparent since the increased purine metabolites are discharged from cells. In addition, the normal purines were probable to cause a compensative increase in purine synthesis due to notable rising in purinosomes. Moreover, the purine de novo overproduction showing in this syndrome is an unsuccessful feedback regulation. The first step of the purine pathway is catalyzed by phosphoribosyl pyrophosphate amidotmnsfemse and is dependent to feedback inhibition by adenine and guanine. 2-ethylamino-l,3,4-thiadiazole was used for the examination and the observation showed that uricogenic agent significantly increases the rate of purine synthesis in normal conditions but in the patients the rates of purine synthesis increase more intensely by this agent (Nyhan, W. L.et al, 1968). Furthermore, the existence of xanthinuria in patients with inborn deficiency of xanthine oxidase expresses the abnormalities in the central nervous system. In the cerebrospinal fluid (Sweetman, L. 1968) the xanthine levels are equivalent to the controls and the hypoxanthine level in patients with the Lesch-Nyhan syndrome were greater than the controls by four times. Hence, Hypoxanthine and guanine recycling and the de novo pur ine synthesis are demonstrated to determine the biochemical abnormality of Lesch-Nyhan syndrome. In conclusion, by the discussion of the inheritance, molecular and biochemical defects that determining the clinical trait correlated with the Lesch-Nyhan syndrome, it is demonstrated that this X-linked recessive disorder is exclusive for males and is induced from the mutation of HGPRT gene which contributes to the overproduction of uric acid by purine salvage pathway and causes neurobehavioral problems of affected individuals (Rosenbloom, F. M.et al, 1968). For the future perspectives, although there is no treatment to cure this disorder, effective medications can be adopted to alleviate the symptoms such as managing the uric acid levels by allopurinol and reducing behavioral problems by taking diazepam or haloperidol appropriately (Genetics Home Reference, 2007). (Word count: 1639) References: Fox, I. H and Kelley, W. N. 1971. Ann. Intern. Med. 74:424-33  Genetics Home Reference, 2007. Lesch-Nyhan syndrome. Retrieved on 24/5/2007. Greene, M. L and Boyle, J. A, 1970. Science 167:887- 89 Hoefnagel, D, et al, 1965. Hereditary choreoathetosis, self-mutilation and hyperuricemia in young males. New Eng. J. Med. 273: 130-135, 1965. IFFA, 2016. Lesch-Nyhan Syndrome on emaze. [digital image] Retrieved from: https://www.emaze.com/@ACFTIZWL/Lesch-Nyhan-Syndrome Jinnah, H. A and Friedmann, T. 2001. Lesch-Nyhan disease and its variants.In: Scriver, C. R.; Beaudet, A. L.; Sly, W. S.; Valle, D. (eds.): The Metabolic Molecular Bases of Inherited Disease. Vol. II. (8th ed.) New York: McGraw-Hill (pub.) P. 2537. Kelley, W. N, 1968. Fed. Proc. 27: 1047-52 Keebaugh, A. C and Sullivan, R. T, 2007. NISC Comparative Sequencing Program, Thomas, J. W. Gene duplication and inactivation in the HPRT gene family. Genomics 89: 134-142. Kelley, W. N, et al, 1970. Biochim. Biophys. Acta 21 5 :512-16 Lesch, M and Nyhan, W. L, 1964. Am. J. Med. 36:561-70 Mumues, 2015. Mental retardation. [digital image] Retrieved from: https://www.slideshare.net/mumues/mental-retardation-44326087 Migeon, B. R, et al, 1968. X-linked hypoxanthine-guanine phosphoribosyl transferase deficiency: heterozygote has two clonal populations. Science 160: 425-427. Nyhan, W. L, 1967. Pediat. 67 :257-63 Nyhan, W. L, et al, 1968. Metabolism 17 :846-53 Nyhan, W. L, et al, 1970. Proc. Nat. Acad. Sci. USA 65:214-18 Page, T, et al, 1987. Syndrome of mild mental retardation, spastic gait, and skeletal malformations in a family with partial deficiency of hypoxanthine-guanine phosphoribosyltransferase. Pediatrics 79: 713-717 Rubin, C. S, et al, 1969. J. Lab. Cfin. Med. 74:732-41 Rosenbloom, F. M, et al, 1968. Bioi. Chern. 243 : 1 166-73 Seegmiller, J. E, et al, 1967. Science 155: 1 682-84 Sweetman, L. 1968. Fed. Proc. 27 : 1 055-59 Sweetman, L and Nyhan, W. L. 1972. Arch. Intern. Med. 130:214-20 Torres R J and Puig J G, 2007. Hypoxanthaine-guanine phosphoribosyltransferase (HPRT) deficiency: Lesch- Nyhan Syndrome. Orphanet J Rare Dis. 2, 1. [digital image] Retrieved from: https://en.wikipedia.org/wiki/Lesch%E2%80%93Nyhan_syndrome#/media/File:HPRT_metabolism.jpg Vogel, F, 1977. A probable sex difference in some mutation rates. (Editorial) Am. J. Hum. Genet. 29: 312-319.   Ã‚  

Thursday, September 19, 2019

Analysis of Zamnet Communication Systems Using the McKinsey’s 7S Model

Table of Contents Page 1.0 Introduction†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦. 2.0 Internal Analysis of ZAMNET Communication Systems. †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦ 2.1 Strategy†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦..†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦ 2.2 Systems†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦..†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦ 2.3 Structure†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦ 2.3 Structure†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦..†¦ 2.5 Staff†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.†¦Ã¢â‚¬ ¦ 2.6 Style†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. 2.7 Shared Values†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦ 3.0 External Analysis of ZAMNET Communication Systems. †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦ 3.1 Bargaining Power of Suppliers†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦ 3.2 Bargaining Power of Buyers†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦ 3.3 Threat of New Entrants†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦ 3.4 Threat of Substitute Products and Services†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦ 3.5 Competitive Rivalry†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦ 4.0 The GE Multifactor Portfolio Matrix†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦ 5.0 ZAMNET’s Business Model and Marketing Strategies†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦ 6.0 An e-Marketing Strategy for ZAMNET†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦ 7.0 references†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦. 1.0 Introduction In 1994, ZAMNET Communication Systems was established as an Internet Service Provider (ISP) in Zambia. It was the first organization that was put in place to provide the internet services in the region. ZAMNET Communication Systems was strategically located at the University of Zambia so that it can be used in providing research for the highest institution of learning and in turn it could have also benefited from the Research and Development (R&D) from the institution being the highest learning institution in Zambia. Other higher learning institutions in the region could have also benefitted from the synergistic effects of partnering together with the University o... ...Delhi, Tata McGrawhill. Efraim Turan.,David King., Jae Lee., Ting-Peng Liang., Deborrah Turban Electronic Commerce 2010: A Management Perspective (Pearson), [2010], 6th ed. John A., 2009. Not Bosses but leaders, How to lead the way to success.3rd ed. London: kogan page. Carmen C., Tauno K., 2008: Managing intellectual capital in small ITC companies [e-journal] 9 (4) p.4 Available through: Emerald Group Publishing Limited [accessed 9 February 2012] John G. S., 2008: Strategically thinking about the subject of Strategy [e-journal] 9(4) p.2 Available through: Emerald Group Publishing Limited[accessed 9 February, 2012] http:en.wikipedia.org http://www.scribd.com/doc/49629998/1/COMPETITIVE-RIVALRY-WITHIN-AN-THE-INDUSTRY http://www.mindtools.com/pages/article/newTED_97.htm http://wisewolftalking.com/2009/06/15/the-simplest-modelof-change-lewins-freeze-phases/24 Analysis of Zamnet Communication Systems Using the McKinsey’s 7S Model Table of Contents Page 1.0 Introduction†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦. 2.0 Internal Analysis of ZAMNET Communication Systems. †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦ 2.1 Strategy†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦..†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦ 2.2 Systems†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦..†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦ 2.3 Structure†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦ 2.3 Structure†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦..†¦ 2.5 Staff†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.†¦Ã¢â‚¬ ¦ 2.6 Style†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. 2.7 Shared Values†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦ 3.0 External Analysis of ZAMNET Communication Systems. †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦ 3.1 Bargaining Power of Suppliers†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦ 3.2 Bargaining Power of Buyers†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦ 3.3 Threat of New Entrants†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦ 3.4 Threat of Substitute Products and Services†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦ 3.5 Competitive Rivalry†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦ 4.0 The GE Multifactor Portfolio Matrix†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦ 5.0 ZAMNET’s Business Model and Marketing Strategies†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦ 6.0 An e-Marketing Strategy for ZAMNET†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦ 7.0 references†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦. 1.0 Introduction In 1994, ZAMNET Communication Systems was established as an Internet Service Provider (ISP) in Zambia. It was the first organization that was put in place to provide the internet services in the region. ZAMNET Communication Systems was strategically located at the University of Zambia so that it can be used in providing research for the highest institution of learning and in turn it could have also benefited from the Research and Development (R&D) from the institution being the highest learning institution in Zambia. Other higher learning institutions in the region could have also benefitted from the synergistic effects of partnering together with the University o... ...Delhi, Tata McGrawhill. Efraim Turan.,David King., Jae Lee., Ting-Peng Liang., Deborrah Turban Electronic Commerce 2010: A Management Perspective (Pearson), [2010], 6th ed. John A., 2009. Not Bosses but leaders, How to lead the way to success.3rd ed. London: kogan page. Carmen C., Tauno K., 2008: Managing intellectual capital in small ITC companies [e-journal] 9 (4) p.4 Available through: Emerald Group Publishing Limited [accessed 9 February 2012] John G. S., 2008: Strategically thinking about the subject of Strategy [e-journal] 9(4) p.2 Available through: Emerald Group Publishing Limited[accessed 9 February, 2012] http:en.wikipedia.org http://www.scribd.com/doc/49629998/1/COMPETITIVE-RIVALRY-WITHIN-AN-THE-INDUSTRY http://www.mindtools.com/pages/article/newTED_97.htm http://wisewolftalking.com/2009/06/15/the-simplest-modelof-change-lewins-freeze-phases/24

Wednesday, September 18, 2019

Education and Class Essay -- Social Class

Class theorists argue that class provides the basic structure of society and is also the chief cause of the inequality of modern societies. The hierarchy of the Australia class system consists of a "ruling" upper class, a "white-collar" middle class, and a "laboring" working class. There is enormous inequality between the class groups and especially between the upper- and middle-classes and the working-class. What class you belong to plays a determining role in what sort of life you lead. Those at the top of the class structure typically seem to have more power, more wealth, more opportunities, and more control over their lives than those at the bottom. They also have a greater impact on society and use this advantage to manipulate society to serve their values and suit their needs.   Ã‚  Ã‚  Ã‚  Ã‚  This is no where more evident than in the social institution of education. Education is one of the great dividers amongst classes. The school you go to often determines what sort of qualifications you obtain, what job you get and, thus, how much money you earn and what class you move into. Education is a means in which individuals seek social mobility. Parents realized this long ago and some struggle to send their children to private schools to give them a better chance of succeeding in the class hierarchy. Other children, typically from working-class backgrounds, are victims of low expectations, both from their parents and internally, and leave school as soon as they can, moving into low-pa... Education and Class Essay -- Social Class Class theorists argue that class provides the basic structure of society and is also the chief cause of the inequality of modern societies. The hierarchy of the Australia class system consists of a "ruling" upper class, a "white-collar" middle class, and a "laboring" working class. There is enormous inequality between the class groups and especially between the upper- and middle-classes and the working-class. What class you belong to plays a determining role in what sort of life you lead. Those at the top of the class structure typically seem to have more power, more wealth, more opportunities, and more control over their lives than those at the bottom. They also have a greater impact on society and use this advantage to manipulate society to serve their values and suit their needs.   Ã‚  Ã‚  Ã‚  Ã‚  This is no where more evident than in the social institution of education. Education is one of the great dividers amongst classes. The school you go to often determines what sort of qualifications you obtain, what job you get and, thus, how much money you earn and what class you move into. Education is a means in which individuals seek social mobility. Parents realized this long ago and some struggle to send their children to private schools to give them a better chance of succeeding in the class hierarchy. Other children, typically from working-class backgrounds, are victims of low expectations, both from their parents and internally, and leave school as soon as they can, moving into low-pa...

Tuesday, September 17, 2019

Brief Summary of Daniel Willingham †Why Don’t Student Like School Essay

The answer to the question ‘why don’t students like school’ was explained very clearly on the first chapter. It was made clear that our brains are slow and unrealiable. Our brains tend to avoid thinking, which makes it unlikely for us to like thinking. But apparently our brains release some amount of dopamine when there are cases of ‘successful thinking’. So the trick is to give students problems that are challenging but also solvable. There are 3 types of memory stated in the book; the ‘environment’ memory, working memory and also long-term memory. For us to remember things better, we can trick our working memory with techniques such as ‘chunking’ since things can only get to the long-term memory through working memory. Emotion and interest also play a part in the remembering process. Things that grab our interest would trigger our mind to think, and memory is believed as the residue of thought while emotional events will be better remembered–unrelated to repetition–such as weddings, 9/11 tragedy or birthday parties. Sometimes we go on ‘auto-pilot’ on stuff that we regularly do, this is caused by repetition or practice, it can help us focus on other important things while still doing our regular activities such as chewing food, driving, reading and etc. The working memory has a very limited capacity, our brain can’t take too much information, if we do, it could lose track of what we’re doing and thinking fails. As an example, that’s what actually happened to me when I was reading the book, the first chapters really crowded my brain and it was actually hurting. Putting the material in a story form can also help students remember because stories are easy to comprehend, interesting and somehow easy to remember. Background knowledge is crucial during learning process as it helps new information to stay in our memory as it was stated that ‘Understanding new ideas is mostly a matter of getting the right old ideas into working memory and then rearranging them–making comparisons we hadn’t made before’ (Willingham, 2009). As I get to the 4th chapter, reading the book was much more easier to understand as I already have the background knowledge. The author explained how important it is to practi ce or drilling. The bad image of how practice is tiring and hard has made students often avoid practicing. However, it is not necessary to learn for a few hours in a row, in fact, doing so with ‘space’ will make  learning more effective, I believe this method wouldn’t feel so tiring and hard. In the 6th chapter, Willingham explained how experts have extensive organized experience, which makes them think in deep structure. Experts work on their subject for several hours a day, to get students to think like experts, learning should be done for several hours. There is a perception that experts would solve puzzles faster, however experts often take more time to think as they dig into more depth than novices. I personally agree with all the content in the book. I think the book basically covered all the aspects that could help students learn cognitive subjects efficiently. Proving Willingham’s theory on background knowledge and remembering, I read the book while relating to y our teachings and found that the content of the book was much easier to understand since some of them were also taught in your lessons. I guess you’re the living proof that the book is effective. I can see clearly how the writer actually performs his theory on chapter on through the book such as how he chose a question instead of a statement for the book’s title to grab attention. Often repetitions of definitions come up in different chapters of the book, which I believe is to help readers remember things. Some theories that are in the book are actually from our daily life that I haven’t noticed before. Stories have been used to help me learn, unconsciously, by teachers before but I did not really acknowledge how using stories for effective learning is actually a thing. The same with the emotional and interest theory on forgetting. What I did not expect was how we actually get satisfaction from learning, my perception towards learning has always been about something that is tiring and that it is important but wouldn’t give you any pleasure. Although I would add some things that might have been left behind by Willingham from his point of view. I would deli berate over a few things from a student’s perspective. It’s the ‘whom’ that I think he might’ve left out. Teachers aren’t all the same and each has their different styles of teaching. One teacher might have been basing his teaching on your book but the other doesn’t. I think this might affect how the students study at home. The materials–such as books or presentation slides–might just be insufficient or students might have got used to the ‘Willingham style’, students might not be able to keep up with the other subjects. If Willingham would add another chapter on changing student’s learning style permanently or something. That would be perfect. He  actually did mention how to treat the students in chapter 8 but I don’t think showing that the teacher has confidence in the student would change how the student thinks permanently. Another thing is just a method that I often use in memorizing process. I try to ‘act’ the theory in order for me to remember the matter. This is just an additional method that I think could have a space in the book. After reading the book, I realized that having read the book had somehow changed my perspective about some few things such as practice can be done in a more effective–less tiring–way, how to grab atte ntion–in case I have to teach–and few other things. Well, I guess that is all. I really think this is an outstanding book by how I actually enjoyed reading it. I really hope that teachers would use this book as their basis. But afterall a student’s performance does not only depend on the teachers but also the student. I think the book itself is applicable for students with some change of perspective and behavior.

Monday, September 16, 2019

Operational plans Essay

‘The Office Assistant’ is a retail store that sells office products and services. As a store manager of one of these 25 stores, I have made this operational plan to grow the services component of our business in the next twelve months. 1. Business Goal. The business goal of this operational plan is to increase services sales by 10% by June 2014. 2. Objectives The objectives of this operational plan are: Introducing new services. Acquisition of new equipments. Improving staff skills. 3. Strategy 1 The following strategies are proposed for achieving the objectives: Recruitment of new employees Buy new equipments Reorganize the space in the store Training for current and new employees 4. Key actions Action 1 Recruitments 2 Person responsible 3 Andy Wang- Store Manager David Smith- Human Resource Manager Timeline 4 From 01. 02. 2014. On-going. Budget Detail Amount Comments Retail Assistances Wage $6000/week Six full time equivalent retail assistances Full time and part time hours Permanent and casual Pay levels:$14-$20 per hour(plus 25% loading for casual employees. The amount is based on 40 hours per week and is the maximum amount. Graphic Designers Wage $5000/week Four full time equivalent graphic designers Full time and part time hours Permanent and casual Pay level: $22-$25 per hour(plus 25% loading for casual employees. The amount is based on 40 hours per week and is the maximum amount. Total $11000/week Resource requirements Resource type Details Time required People Store manager Human resource manager Human resource represents One day per week till the end of recruitments. Facilities Meeting room. One day per week till the end of recruitments. Stationery such as pen, paper and notebooks One day per week till the end of recruitments. Action 2 New equipments 5 Person responsible 6 Andy Wang- Store Manager Peter Lee- Finance Manager Timeline Before 01. 12. 2013 Budget Detail Amount Comments Printers $10000 Five new printers Photocopiers $5000 Five new photocopiers Van $40000 One new van Total $55000 Resource requirements Resource type Details Time required People Store manager Store manager assistance Finance manager 1 day perk week till the end of this task. Facilities Store manager office 1 day perk week till the end of this task. Computers 1 day perk week till the end of this task. Telephone 1 day perk week till the end of this task. Car 1 day perk week till the end of this task. Action 3 Reorganization of store space 7 Person responsible 8 Andy Wang- Store Manager Timeline Before 01. 12. 2013 Budget Detail Amount Comments Tables $2000 New tables for printers and photocopiers. Tools $500 Tools to relocate the shelves. Labor $10000 The payment for reorganize the store space after work hours. Total $12000 Resource requirements Resource type Details Time required People Store manager Store employees 1 week before the deadline. Facilities Tools such as spanners to relocate the shelves. 1 week. Forklift 1 week. Store 1 week Action 4 Training 9 Person responsible 10 Andy Wang- Store Manager 11 David Smith- Human Resource Manager Timeline From 01. 11. 2013, on-going. Budget Detail Amount Comments Course content $5000 Purchase course content including facilitator guide and student workbook from sales training provider. Catering $4000 Morning tea, lunch and afternoon tea to be provided. Training fee $10000 The payment for the trainer from external. Total $19000 Resource requirements Resource type Details Time required People Store manager Store employees One day per month until 30. 06. 2014 Facilities Meeting room One day per month until 30. 06. 2014 Data projector and laptop One day per month until 30. 06. 2014 5. KPIs Recruit ten full time equivalent employees, six retail assistants and four graphic designers from 1. 02. 2014 to 30. 06. 2014. Buy five new printers and photocopiers and one new van before 1. 12. 2013. Complete the reorganization of store space before 1. 12. 2013. All current and new employees have to attend training courses more than 90% during their allocation time. All current and new employees have to get at least 80 grades on the test after each training. All graphic designers must have at least 3 years working experience. 6. Contingency Plans Identified Risk Solutions Insufficient budget for recruitments Hire employees with less experiences. Insufficient budget for equipments Buy cheaper brands or even a second hand van. Otherwise, rent a van at first few months. No enough time for reorganize store space. Increase working hours or hire external labors. Employees can’t attend training for unexpected reasons. Record the training course and people can learn it by themselves at home. 7. Outcome The Outcome of this operational plan is to increase services sales by 10% by June 2014. 8. Approvals Name Position Date approved Signature Jenny Holland General manager David Smith Human Resource Manage Peter Lee Finance Manager Andy Wang Store Manager

Sunday, September 15, 2019

Romeo & Juliet

The Nurse and Friar Lawrence are admirable characters because they are respectively stronger parental figures to Romeo and Juliet than their actual parents. This seems to be evident because Romeo and Juliet’s parents are nasty to them, so actually pretty much anybody would be considered stronger parental figures. This is also true because both Romeo and Juliet are comfortable talking to The Nurse and Friar Lawrence about anything and they care for Romeo and Juliet as well. And finally, this is accurate because Romeo and Juliet are able to share their secrets with The Nurse and Friar Lawrence; in particular their secret marriage. Thus, the Nurse and Friar Lawrence are stronger parental figures to Romeo and Juliet than their actual parents. Romeo and Juliet do not share a close relationship with their parents, nor do their parents know them very well. At the beginning of the play, when Romeo is moping over Rosaline, his father is worried about him but he actually does nothing about it. Juliet's parents are nasty to her, especially her father, who is particularly horrible when she says she wants to marry for love. He tells her that he has lined up a suitable husband, meaning a wealthy one, and that is that. If she doesn't marry Paris she will be thrown out of the house, to fend for herself. What a father does not know is that his only daughter, who he is supposed to be so concerned about, is already married to the son of his enemy, Montague. He really doesn't communicate with his Juliet at all. Obviously she has not spoken to him about it. She cannot even share her secret about the most important moment in her life with her mother. Meanwhile, The Nurse and Friar Lawrence continue to remain strong parental figures to Romeo and Juliet. The only person who truly knows Juliet is The Nurse, who helps to arrange everything, the way a mother should. Juliet's nurse has been with her since birth and brought her up like her own daughter. The Nurse is more of a mother figure to Juliet than her actual mother. Even though she is a servant in the Capulet household, she does love Juliet. â€Å"Thou wast the prettiest babe that e'er I nursed. And I might live to see thee married once, I have my wish. † (A1,s3,61-63). This passage also shows that The Nurse breast fed Juliet. This was because The Nurse had just lost her child, so she took care of Juliet as the child that she never had. Likewise, Friar Lawrence is the only person that truly knows Romeo. He depends on the Friar for fatherly advice. In this way the Friar is a father figure to Romeo. â€Å"That’s my good son; but where hast thou been then? † (A2,s3,48-49). This passage shows that Friar Lawrence cares for Romeo enough to ask where he was been. Friar Lawrence also came up with a plan to bring Romeo and Juliet together in Mantua, away from Verona. This was because Friar knew Romeo well enough to know that we couldn’t live without Juliet. Very few people were informed about Romeo and Juliet’s marriage. This was because word travelled very quickly in Verona, and they knew that their families would not have approved of each other because they were marrying someone who came from the family which they had despised due to countless years of feud. As a result, neither Romeo nor Juliet’s parents were informed about this marriage of theirs. Still, both The Nurse and Friar Lawrence were trusted enough by Romeo and Juliet and were both informed about their secret. The Nurse and Friar Lawrence continued to prove their trust and loyalty to Romeo and Juliet after Romeo had been banished from Verona. Friar Lawrence also came up with a plan to bring Romeo and Juliet together in Mantua, away from Verona. The Nurse and Friar Lawrence are great parental figures because they know and understand Romeo and Juliet better and they don't protest Romeo and Juliet’s love. In essence, The Nurse and Friar Lawrence are stronger parental figures to Romeo and Juliet than their actual parents. Romeo & Juliet The Nurse and Friar Lawrence are admirable characters because they are respectively stronger parental figures to Romeo and Juliet than their actual parents. This seems to be evident because Romeo and Juliet’s parents are nasty to them, so actually pretty much anybody would be considered stronger parental figures. This is also true because both Romeo and Juliet are comfortable talking to The Nurse and Friar Lawrence about anything and they care for Romeo and Juliet as well. And finally, this is accurate because Romeo and Juliet are able to share their secrets with The Nurse and Friar Lawrence; in particular their secret marriage. Thus, the Nurse and Friar Lawrence are stronger parental figures to Romeo and Juliet than their actual parents. Romeo and Juliet do not share a close relationship with their parents, nor do their parents know them very well. At the beginning of the play, when Romeo is moping over Rosaline, his father is worried about him but he actually does nothing about it. Juliet's parents are nasty to her, especially her father, who is particularly horrible when she says she wants to marry for love. He tells her that he has lined up a suitable husband, meaning a wealthy one, and that is that. If she doesn't marry Paris she will be thrown out of the house, to fend for herself. What a father does not know is that his only daughter, who he is supposed to be so concerned about, is already married to the son of his enemy, Montague. He really doesn't communicate with his Juliet at all. Obviously she has not spoken to him about it. She cannot even share her secret about the most important moment in her life with her mother. Meanwhile, The Nurse and Friar Lawrence continue to remain strong parental figures to Romeo and Juliet. The only person who truly knows Juliet is The Nurse, who helps to arrange everything, the way a mother should. Juliet's nurse has been with her since birth and brought her up like her own daughter. The Nurse is more of a mother figure to Juliet than her actual mother. Even though she is a servant in the Capulet household, she does love Juliet. â€Å"Thou wast the prettiest babe that e'er I nursed. And I might live to see thee married once, I have my wish. † (A1,s3,61-63). This passage also shows that The Nurse breast fed Juliet. This was because The Nurse had just lost her child, so she took care of Juliet as the child that she never had. Likewise, Friar Lawrence is the only person that truly knows Romeo. He depends on the Friar for fatherly advice. In this way the Friar is a father figure to Romeo. â€Å"That’s my good son; but where hast thou been then? † (A2,s3,48-49). This passage shows that Friar Lawrence cares for Romeo enough to ask where he was been. Friar Lawrence also came up with a plan to bring Romeo and Juliet together in Mantua, away from Verona. This was because Friar knew Romeo well enough to know that we couldn’t live without Juliet. Very few people were informed about Romeo and Juliet’s marriage. This was because word travelled very quickly in Verona, and they knew that their families would not have approved of each other because they were marrying someone who came from the family which they had despised due to countless years of feud. As a result, neither Romeo nor Juliet’s parents were informed about this marriage of theirs. Still, both The Nurse and Friar Lawrence were trusted enough by Romeo and Juliet and were both informed about their secret. The Nurse and Friar Lawrence continued to prove their trust and loyalty to Romeo and Juliet after Romeo had been banished from Verona. Friar Lawrence also came up with a plan to bring Romeo and Juliet together in Mantua, away from Verona. The Nurse and Friar Lawrence are great parental figures because they know and understand Romeo and Juliet better and they don't protest Romeo and Juliet’s love. In essence, The Nurse and Friar Lawrence are stronger parental figures to Romeo and Juliet than their actual parents.